This package is a cross between Paypal Standard and Paypal Pro. In Paypal Standard, your customers are taken away from your shop to Paypal where they make the payment. The charge for the Paypal Standard from Paypal is just a per item fee. With Paypal Pro, the customers stay on your site which provides a more professional experience for them. The problem with this option is that there is a per item fee as well as a hefty monthly fee. This is where Paypal Advance shines. It allows customers to pay while staying on your site and the monthly fee is a fraction of what it is with Paypal Pro.
And better yet, we have a special relationship with Paypal so that when you order the installation from us, we can usually get you a better rate than you would on your own. This is a win-win for all concerned.